Third Party Data: Every company that creates marketing always wants to be able to offer and provide high ROI (return on investment). However, in order to deliver real value and optimize advertising campaigns, it is necessary to have information about the status of the strategies....
Internet advertising is one of the advanced advertising types that can be associated with many issues. Compared to advertising campaigns broadcasted through media such as newspapers, television, and radio, it reaches more audiences with its measurability and low cost...
In the digital world where internet advertising has many different advantages and benefits, there are of course also disadvantages. These are; Companies that do not know that the advertising period has ended may think that the advertising campaign is continuing and cannot reach its goal. If the budget is entered incorrectly...
These are advertisements displayed as “sponsored links” next to the results on search engines. “Search Engine Marketing” is the promotion of websites by increasing their visibility on search engine results pages (SERPs)...
People sign up for mailing lists to watch ads on topics they are interested in. Advertising emails are sent to the addresses on these lists. Keeping mailing lists up-to-date is also very important. The lists provided by good companies are constantly updated and up-to-date. Mailing lists are sectoral,...
There are advertisers and publishers in search network ads. The ads given are displayed on publishers' websites where the necessary codes are added. Ads on publishers' websites are displayed according to keywords and are compatible with the subject of the site. Display ads...
In our age, while the power and mass of the internet is increasing exponentially, it has become easier to reach the user. Internet advertising and marketing will soon replace traditional media tools such as television, radio, newspapers, magazines. The age of people using the internet is increasing day by day....
Social media has not only shown us its power in every field, but it has also not been content with looking at the advertising sector from afar. Over time, social media has become a huge sea of advertising. So how did the advertising sector and companies benefit from this treasure? The most important benefit to the advertising sector is viral ads...
Although we define SEM (Search Engine Marketing) as search engine marketing, it is not possible to briefly define the areas it includes. It includes all kinds of services related to search engines through a management panel. In return for the advertising fee you pay for your website, it is possible to...
Google Ads is by far the most used search engine in the world. Google, which adds a different dimension to the advertising world with its developing technology every day, offers us an advertising service called Google Ads. The majority of its revenues come from advertising services...
